MaxMOBILE™
Mobile Optimization. Revolutionized.
Mobile consumers expect a unique, personal, and relevant experience, and so, you’re probably making (or planning to) significant investments in your mobile marketing strategy. But if you truly want be effective with such a small screen, be sure that your plan includes strategies for optimization and personalization. We’ve created MaxMOBILE™ to empower marketers to increase mobile conversion rates and customer lifetime values using A/B and multivariate testing, behavioral targeting and personalization designed specifically for the mobile world (and the small screen experience!).
Actionable Insight Drives Decisions
It takes just one line of code added to your site to start using MaxMOBILE to test and identify visitor behavior and attributes that influence conversion rates. With MaxMOBILE your team can:
- Quickly optimize all mobile content including landing pages, data submission forms, site layout, promotions or any other content that speaks directly to your audience.
- Automatically discover visitor segments that perform best with different site experiences.
- Target each segment with the best combination of content, design and layout to ensure conversion.
- Set up recommendation campaigns on key product and checkout areas, and enable personalized offers.
- Discover new user segments and tailor experiences for each individual.
- Automatically personalize and serve the best offer(s) for each individual with Maxymiser’s predictive modeling techniques.
- Mine and marry CRM data from internal systems and combine it with current user session behavior.
- Present the most compelling, targeted offer for each individual based on the channel or mobile device they are interacting with.
- Ensure that offers for a user are consistent across channels, whether they are browsing from a website or a mobile device, conversing with a call center, responding to an email offer, etc.
Making Mobile Even More Personalized
Providing a personalized experience with your mobile site, on a device that is already personal to the user, is a sure-fire way to improve your up-sell and cross-sell revenues, increase cart sizes, and keep your consumers loyal. With MaxMOBILE™s personalization techniques you can:
Optimize Experiences Across Channels
Today’s consumers expect a seamless brand experience across all channels – both online and offline. Now is the chance to make sure your mobile strategy is primed and ready to join your multichannel mix and can drive more relevant offers to increase conversion rates. MaxMOBILE™s multi-channel approach allows you to:
Contact Us
Please contact us if you have a question, comment or suggestion.
Resources
See our white papers
Maxymiser’s technology has helped us to test our theories on design/layout of landing pages and registration forms in a quick and scientific way with results that cannot be questioned. Improving our conversion rate by 20% allowed us to invest more heavily in our online acquisition channels generating more new customers for the business at a lower cost.
