Multivariate Testing
Website Testing revolutionizes marketing professionals’ decisions
Our A/B..n and Multivariate Testing solutions professionalize website marketing decision-making, binding user experience development to measurable conversion uplift. Our Segmentation discovers visitor and customer persona’s then enables specific content to be delivered to specific visitor groups that we discover.
Maxymiser’s Website Testing replaces subjectivity and guesswork with an iterative method, capable of qualifying which changes should be made based on feedback from all your online traffic. This level of intelligence provides a strategic decision making process that transforms the way you evolve your website.
Operating in real-time, Maxymiser serves hundreds of variants of content and structure simultaneously to visitors and measures each resulting conversion rate. Reports show you how different pages or combinations are performing and once identified, the most effective variation can be presented to all your traffic to increase revenue.
This bring considerable benefits to businesses:
- New revenue is attributed to specific changes using statistics and control groups
- The risk and cost normally associated with re-design cycles are removed
- Uplift can be tracked though to online and offline acquisition points
- One-Touch Integration means demands on technical team resource is minimal
- Maxymiser supports the entire project process so any business can implement
- Marketing with a ‘Test and Learn’ ethos is proven, productive, scalable and ROI driven
Download our Website Testing DataSheet to learn more
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Resources
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Case studies
The initial 5% increase in search volumes followed by this 23% increase in clicks has led to significant increase in overall sales performance...
