Multivariate Testing
Website multivariate testing revolutionizes the decision-making process of marketing professionals
Our A/B..n and multivariate testing solutions bring objectivity to marketing decision-making; binding user-experience development to measurable conversion uplift. Maxymiser’s multivariate testing replaces subjectivity and guesswork with an iterative method, capable of qualifying which changes should be made based on feedback from all your online traffic. This level of intelligence provides a strategic decision-making process that transforms the way you evolve your website.
Operating in real-time, Maxymiser multivariate testing is capable of serving thousands of variants of content and structure simultaneously to visitors and measuring each resultant conversion rate. Reports show you how different pages or combinations are performing and once identified, the most effective variation can be presented to all your traffic to increase revenue with considerable benefits:
- New revenue can be attributed to specific design changes using statistics and control groups
- The risk and cost normally associated with re-design cycles are removed
- Uplift can be tracked though to online and offline acquisition points
- OneTouch integration means no dependence on technical team resources or code release cycles
- Maxymiser supports the entire project process so business can implement with minimal resource implications
- Marketing with a ‘test and improve’ ethos is proven, productive, scalable and ROI driven
Learn more:
- Multivariate Testing – Solution Overview Datasheet – all the detail on the Maxymiser platform
- Multivariate Testing Client Success Stories – read how our clients are benefiting from our work
Contact Us
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Resources
See our white papers
Success Stories
Maxymiser’s multivariate testing enabled to drive a 44% increase in completed quotes from website.
