Resources

Featured Whitepapers

Optimizing Apps as part of
This white paper outlines the importance of embedding App development not only within the mobile...
Drive Personal Relevance And
The road to personalization is often bumpy, filled with challenges and missteps. To help you get...
Optimizing Business
This white paper outlines the importance of moving away from tactical improvements made on a single...
Do you really know your high
Get insights into how leading brands are identifying their high value online customers and...

Featured eBooks

Best Practices in B2B Website
Best Practices from B2B companies like IBM Accenture and AT&T
Four Routes to a Winning
Best Practices in Travel Website Testing and Optimization, Part 3
Four Routes to a Winning
Best Practices in Travel Website Testing and Optimization, Part 2
Three Routes to a Winning
Best Practices in Travel Website Testing and Optimization, Part 1

On Demand Webinars

Online Testing Techniques
Jered Goodyear, Manager, Online Marketing...
Maxymiser
Getting Sophisticated with A/
Jeff Soriano, Head of Marketing at Maxymiser
Delivering Personalized
Anjali Yakkundi, Analyst at Forrester Research and Jared Polidoro, VP of Client Services at...
Unifying the Digital Customer
Ron Rogowski, VP...

Featured Blog Articles

How to Make the Fastest
The mobile shift is underway.While ROI remains the focus of any marketing strategy, organizations...
How to Make the Fastest
The mobile shift is underway.While ROI remains the focus of any marketing strategy, organizations...
Guest Blog: Rick Weij,
In the global online marketplace it is a continuous challenge to tailor your brand’s messaging to...
Guest Blog: Owain Rowlands,
How optimizing the online experience  is helping to transform broadcasting; informing...
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