Free-to-attend Maxymiser Webinar
“Maximise your online customer experience on mobile”
Wednesday 22nd February 2012 from 2.00pm to 3.00pm GMT
According to Nielsen via AOP mobile phones reach 85% of the UK population. More people are using mobile devices. The use of smartphones specifically is increasing, In May 2011, 42% of UK mobile consumers used a smartphone compared to only 27% a year ago according to comScore, July 2011. Mobile devices are now a core part of any organisations on-line strategy. Customer Experience Optimisation needs to embrace these devices and make them a part of everyday testing and personalisation. Our free to attend webinar will discuss mobile development strategies and how testing applies to these.
Attend this webinar to discover how Maxymiser can help you understand:
- Where the mobile landscape is and where it’s going
- Why interaction context and user persona are important
- How to develop an effective Customer Experience Optimisation Strategy for mobile